In the modern world, our lives are much more intertwined with the digital world than they were even ten years ago. In fact, over half of the world’s population can currently access the internet from various mobile devices, with 42% of people having access to the internet in general. With so many people playing, working, and shopping…
Earlier this week LinkedIn introduced carousel ads for Sponsored Content. This new product provides advertisers with one more way to tell their brand’s story. The mobile offering allows advertisers to add character to stories by featuring multiple visual elements that people can swipe through while they are on the LinkedIn feed. How does this change…
Change always comes thick and fast in this industry but 2016 has felt like a real turning point. All the tech giants are making big things happen as we move into the next stage of marketing and Facebook has been particularly active this year. The network’s ‘financial problems‘ a few years ago seem like a…