by Cyprian Francis | Aug 17, 2020 | Blog, Marketing
Our agency recently brought on a new “local” client whose revenue is derived primarily from local traffic. What we learned was that there are some fairly simple hacks that can be made to enhance local performance, and ultimately make more money. In the...
by Cyprian Francis | Feb 25, 2020 | Blog, Marketing, Social Media
True Story: I was browsing Craigslist, as I usually do, looking for opportunities and whatnot, and I came across a post about a local marketing guru who was looking for local guests for his fast-growing podcast. I did a little research, reached out, and had the luxury...
by Cyprian Francis | Jan 5, 2020 | Blog, Marketing
When it comes to marketing something as close and personal, and important, as your own business, you may feel confused or even hesitant in how to start and how much to spend.There’s nothing wrong with starting out with a small business and not having the wherewithal...
by Cyprian Francis | Sep 21, 2019 | Marketing, Social Marketing
It’s no secret that Facebook ad prices are on the rise. While you used to be able to generate clicks for just a few cents, businesses are now paying dollars—yes, plural—in order to get a single user to click on their ads.This, in turn, has raised...
by Cyprian Francis | Aug 31, 2019 | Blog, Marketing, Social Media
This past week I had the pleasure of attending Facebooks Agency Expo here in Los Angeles. The agency expo was an event put on by the Facebook Agency team in an effort to educate local agencies that are part of their somewhat newly formed Facebook marketing...
by Cyprian Francis | Jul 10, 2019 | Blog, Marketing
I talk to a lot of clients who want search ads. They know that it's people looking for their product or service. But many times they fail to understand that the ad itself, is only half of the equation to why someone will seek further information.It's...